Thoughtful Electrical Generation
About Us
At Wes Car Solar, we develop power plants tailored to match the specific size and needs of each opportunity. Our mission is to bridge the gap between the high demand for clean, reliable, and affordable electricity and the shortage of ready-to-build projects.
We bring together deep industry expertise, strong relationships, and a forward-thinking mindset to deliver high-quality solar assets. Our core values guide every stage of development—from concept to construction—with a commitment to doing what’s right for our partners and the communities we serve.
Values & Approach
Alignment & Integrity
We bridge the gap between key players in the energy landscape:
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Utilities targeting reliable, affordable, and diversified power sources,
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Offtakers (high-usage customers) aiming to meet sustainability goals,
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Private capital in search of long-term infrastructure investments with stable, contracted returns,
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Communities seeking projects that respect local concerns and deliver shared value.
Speed & Creativity
Speed doesn’t have to sacrifice quality. Our nimble team and strategic mindset enable us to move quickly and navigate complexity with focus.
Our agile approach results in accelerated timelines through creative structuring and targeted development.
Execution & Flexibility
We're not just ideas people—we're builders.
Wes Car Solar is dedicated to turning concepts into completed, high-performing solar assets. We have deep experience in project ownership, finance, system design, private equity, asset management, plant construction and maintenance, both domestically and abroad.
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We adapt to challenges, stay hands-on, and know what it takes to get projects across the finish line.
By aligning interests across this overall environment, Wes Car Solar develops projects that are well-capitalized and built on transparency and trust.
Team
Carson Westerfield
Founder & CEO
Carson oversees the direction and performance of Wes Car Solar, LLC. Before founding Wes Car Solar, Carson lived in Taipei and was the Manager of New Markets for GSSG Solar, a leading global solar-only investment fund manager. While in Taiwan, Carson was responsible for originating new investment opportunities, execution of the transaction, development of the asset, and its sales process – along with day-to-day management of the team. Prior to Taiwan, Carson was the Project Manager for GSSG’s US market portfolio where he completed development, oversaw construction, and the sale of multiple tranches of assets.
Before GSSG, Carson was a traveling foreman for Titan Renewables (since acquired by RNWBL) servicing commercial and utility-scale projects throughout the US. He previously installed commercial and residential rooftop systems in Oregon and Arizona.
Carson has performed diligence on over 2 GW of utility-scale solar projects in Taiwan and the US, and physically constructed and serviced another 200 MW. Earlier in his career Carson taught 7th grade. Carson holds a B.S. in International Studies from Spring Hill College and earned his M.A. in International Security from the University of Arizona.
Jason Stevens
Advisory Board Member
Jason Stevens is a solar industry professional who has worked in the sector since 2001. He started with BP Solar in a project sales and product development capacity before joining SunEdison in 2006. There he led Engineering / Procurement / Construction (EPC) domestic operations in over 10 states as well as international operations in Canada and Spain, installing over 350MW in rooftop and ground mounted systems.
He then co-founded GSSG Solar in 2013 where he led project operations including asset assessment, design, construction and operation for the core investment and asset management operations. This included over 500MW of utility scale projects in the United States, Japan and Taiwan.
He currently maintains a Senior Advisor role at GSSG Solar. Jason received a undergraduate degree in Mechanical Engineering at Virginia Tech, and a Master’s of Business Administration (MBA) at the University of Texas, Austin.
Steve Pritulsky
Advisory Board Member
Steve Pritulsky is a real estate economist and accomplished developer with decades of executive leadership experience. He is the retired President and CEO of New Leaf Communities and Watt Communities of Arizona, a Phoenix-based land development and homebuilding firm. For a decade Steve lead corporate strategy and directed land acquisition and product development activities totaling over $100M for the company.
With over 30 years in development, Steve has directed the analysis, acquisition, and execution of residential projects across the Southwest. He held senior roles with Communities Southwest, Pulte/Del Webb, and Newland Communities, overseeing major master planned communities such as Anthem, Fireside at Desert Ridge, and Westwing Mountain. His portfolio spans more than 7,000 acres and 17,000 residential lots. He also has 15 years of experience in real estate economics consulting and has served as an expert witness in litigation and bankruptcy matters.
Steve holds a Bachelor of Science in Business Economics from Northern Arizona University, has lectured at NAU, and mentored students in the Master of Real Estate Development program at Arizona State University. A recognized thought leader, Steve has served on numerous real estate and economic forecast panels. He was recently named incoming President of the Arizona Economic Roundtable for 2025–26.
Behind the Name
Wes Car Solar is more than just a company—it’s a legacy named in tribute to our CEO’s family who have been rooted in Arizona since the late 1800s.
We carry on their pioneering spirit through a new kind of farming: solar. Arizona remains our core market, but we also pursue strategic opportunities across the country.